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The 'anti-box' cake: 3 simple additions to make a $2 box mix taste like a $60 custom cake

There's a quiet revolution happening in home kitchens, and it starts with a $2 cardboard box. The global cake mix market was ...
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Wholegreen Bakery's 'The Cardboard Cake' via The Hallway

Making gluten-free sceptics eat their words. “Let them eat Cardboard?” In a twist on Marie Antoinette’s famous words, The Hallway has teamed up with Sydney-based Wholegreen Bakery to create a ...
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Gluten-Free Sceptics Eat Their Words With The World’s First Cardboard Cake, Via The ...

The Hallway and Wholegreen Bakery make gluten-free sceptics eat their words with the launch of the world’s first Cardboard Cake “Let them eat Cardboard?” In a twist on Marie Antoinette’s famous words, ...
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Aussie bakery develops the world’s-first ‘cardboard cake’, via The Hallway

Sydney-based bakery Wholegreen Bakery has partnered with indie agency The Hallway to create an edible, Coeliac-Australia-accredited ‘cardboard cake’, that hopes to have gluten-free sceptics literally ...