Forbes contributors publish independent expert analyses and insights. Hugh McIntyre covers music, with a focus on the global charts. SOUTH KOREA - NOVEMBER 22: (EDITORIAL USE ONLY; NO BOOK COVERS.) In ...

BTS’s “Butter” has officially been out for one week now, and to the surprise of absolutely nobody who pays even remote attention to pop music, it has gotten off to an explosive start on streaming ...

BTS’ new English-language single “Butter” broke records and slid to the top of the U.S. iTunes chart all within the first two hours of its release. “Butter” became the fastest video ever on YouTube to ...

In April, viewers of a surprise livestream on the BANGTANTV YouTube channel watched an animated stick of butter, complete with sizzling sound effects and a mysterious hourlong countdown, melt into a ...

BTS is dominating music charts across the globe with their latest song! On May 21 at 1 p.m. KST, BTS made their highly-anticipated return with the new English-language single “Butter.” Within hours of ...

K-pop supergroup BTS premiered the music video for their new single, “Butter,” on Thursday, and within an hour it had already amassed over 21 million views. The new summer anthem from the seven-member ...

Last August, the K-pop superstars BTS came out with "Dynamite," their first English-language single. It promptly debuted at #1 in the US, giving the boy band their first American chart-topper. Since ...

BTS’ new song “Butter” just became their most successful song on the Billboard Hot 100. On June 21, Billboard announced that Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook’s English-language single ...