Columnist Hal Becker writes that the elevator speech has become contorted beyond its original intent to the point of being useless. Here's how to refine yours. Let me start with a couple of history ...

The elevator speech is that tightly scripted, 30-second introduction that should pack as much information about a person as possible in an engaging, persuasive, and interesting way, right?

In many professional scenarios, when introducing yourself, you’ll have a limited period of time to capture the attention of the person you are meeting. From networking events to first-round interviews ...

As a small-business owner, generating revenue is your responsibility, so along with all the other challenges you face in business, you also have to invest time and effort into securing clients. One ...