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Matcha has been all the craze lately. Whether you’re scrolling through social media or walking through your neighborhood, chances are you’ll spot someone sipping on a matcha smoothie or latte. It’s ...

The world’s fondness for matcha is about to be tested by steep price increases. Global demand for the powdered tea has skyrocketed around the world, fueled by consumer interest in its health benefits ...

Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring demand for the powdered green tea. Here's what you need to know about the drink ...

Matcha gelato, in 5 flavors, is the specialty at Aoko Matcha, which recently opened in the heart of the West Village on busy Bleecker Street. In the hip neighborhoods of lower Manhattan such as the ...