Climate activists across three different social awareness groups have banded together to post over 400 irreverent billboards across Europe, using subvertising tactics to expose automakers like Toyota ...
Commuters in London were recently given a glimpse of Harry Potter as he had never been seen before. Movie posters in bus stops across the capital showed the boy wizard with his familiar wand and John ...
The two weeks preceding Black Friday, the Amazon holiday sales event, are busy ones for marketers. As brands struggle to stand out among peers, staff often work long hours, late into the night, in the ...
Extensive exposure to slender and attractive models who have been digitally altered to appear flawless has negative effects on how many women feel about their bodies. Researchers at Chapman University ...
Last year almost £20 billion was spent in the UK on advertising. Approximately £1 billion of this went on street adverts - more than double the amount spent 10 years ago. Wherever you go it s sell, ...
According to the Urban Dictionary, the word ‘subvertising’ refers to the practice of making spoofs or parodies of corporate and political advertisements in order to make a statement Then last weekend ...
Extensive exposure to slender and attractive models who have been digitally altered to appear flawless has negative effects on how many women feel about their bodies. Subvertisements are changes that ...
An article about an artist who sneaks around London plastering verses of poetry over advertising billboards published in The Independent earlier this year elicited huge interest, gaining more than ...
Pattern Up and Spice Bag are two of the artists working with Joe Lycett to create something special in London this August. Kate Demolder writes. Amid the flurry of consumer-led billboards on London's ...